Turnout at the Czech Republic’s general elections slated for May 28-29 may get a boost from a truly Czech product, beer. At least that’s what one specialty brewer has in mind.
Young Czech voters are being encouraged to let their voices be heard by offers of free beer from the Stanislav Bernard brewery in return for pledging to cast their votes despite young people typically skipping elections.
Czechs are perennially the world’s leading consumers of beer, with every adult, child and retiree on average drinking 160 liters, or about 320 pints, of beer annually. In past elections, various political parties offered free beer at their rallies, but this get-out-the-vote campaign is different.