76% of Americans believe they do their part to help the environment. Included here are 36% who do a fair amount, 23% who do a good amount, and 17% who do a great deal. However, when thinking about how they live and the items they buy, 24% of residents nationally do very little or nothing at all to protect the environment.
Those in the Northeast, Americans who earn $50,000 or more annually, college graduates, residents 45 or older, and women are the most ecologically minded residents.
This is just a guess, but I think a number of the respondents are, shall we say, lying.